SONALIKA TRACTORS SURPASS ALL RECORDS IN FY’19
· Cumulative sales stood at 1,14,057 tractors with highest ever domestic sales of 95,976, highest ever exports of 18,081 and highest ever annual production 1,17,503
· Crossed 1 lakh tractor sales in 11 months (Apr-Feb’19)
· Surpass industry growth
Key Highlights 2018-19
2 April, 2019: India’s youngest and No.1 tractor brand across 4 countries, Sonalika International Tractors Limited, registers highest ever overall cumulative sales of 1,14,057 tractors with a growth of 13.8% in FY’19 with highest ever export of 18,081 tractors with a remarkable growth of 28.9% and highest ever domestic sale of 95,976 tractors with growth of 11.3%.
Commenting on the stupendous performance, Mr. Raman Mittal, Executive Director, Sonalika Group, said, “Last financial year, we achieved an overall cumulative growth of 13.8%, surpassing the industry growth. Our cumulative sales stood at 1,14,057 tractors with highest ever domestic sales: 95,976 & Exports: 18,081.
Our focus was on strengthening capabilities and competencies across the organization. As an outcome, we achieved the milestone of 1 lakh tractors sales in just 11 months (Apr-Feb’19). Sikander, a new product series, with the promise of ‘Sabse kam diesel me sabse zyada taqat aur raftaar’ has received huge appreciation and acceptance from farmers across the country. We have also strengthened our channel presence in the Southern markets. Our employees who have been passionately driving the business, has got us the accolade of Best Employer Brand recognition.
Our state-of-art World no. 1 largest integrated tractor manufacturing plant has delivered the highest ever annual production of 1,17,503 tractors. We have set up a new innovation centre (R&D facility) in Delhi-NCR to cater to the evolving needs of farmers globally, at a faster pace.
In Exports, we strengthened our footprints in European markets by our presence across all countries and were the first to introduce CRDi engines in tractors.
Speaking about the company’s plans and industry outlook for FY’20, Mr. Mittal commented, “In the next financial year, we intend to remain focused on further strengthening our markets, new product portfolio viz. Sikander & Mileage Master Series, which will help us to continue our growth momentum at constant pace. We are bullish about industry and our focus would be to keep surpassing industry growth. With the concept of growing together, we will continue to contribute towards the society, through various initiatives like crop residue management & skill development centres.”